Hi friends 👋
I’ve been at a few AI-heavy events lately, and there’s one idea I heard that might sound like a common sense, but I still wanted to share it with you:
The question is no longer “Are you using AI?”
It’s:
“Is what you’re building or sharing important enough to matter?”
Because using AI is not impressive anymore.
Everyone is using it.
Everyone is building with it.
Everyone is creating content with it.
So that’s no longer the edge.
AI makes it easier to draft content or even prototype a product, ship it, and publish faster.
But it doesn’t make it easier to create something meaningful.
If anything, it raises the bar.
Because when everyone can execute faster, the advantage shifts to clarity, understanding the problem, or knowing what’s actually worth building or saying.
And this is very visible in content.
You can generate posts, videos, ideas in seconds.
But if there’s no real insight, no real experience behind it, it just blends in.
So maybe the better question is:
If AI makes execution easier, what makes this worth building or sharing anyway?
That’s what you really need to think about before publishing.
I’m curious how you’re thinking about this.
See you next week,
Kate 🌟
